Really want to Grow Your Business? Don’t Buy Leads - Buy Customers

Have you seen the spot price of silver? It is over per ounce! Proof once again that precious metals maintain their value throughout time. If you were to compare what you could purchase for 10 ounces of silver, let’s say, 500 years ago, and what you can purchase today, aside from all the electronic gadgetry available today, there would not be much difference.

Silpada Designs jewelry is not only very stylish and worn by women of all ages, the .925 sterling silver could be looked at as an investment as well. And women from all backgrounds can appreciate the fine quality and craftsmanship that goes into each piece.

Customer satisfaction with Silpada Designs jewelry is very high, and the company’s dedication to the highest standards of excellence is what has propelled it to the top in sterling silver sales. In fact, Silpada Designs is recognized as the largest direct seller and one of the top resellers of sterling silver jewelry in the United States. This is no small achievement. What started out as a dream shared by two friends has turned into a national home business opportunity empire that has more than 17,000 representatives nationwide.

And Silpada has been very active in its charitable efforts. After partnering with the Juvenile Diabetes Research Foundation, they established a national juvenile diabetes fund-raising campaign.

Many of the representatives are happy hosting a party every several months or so, but for the ones who are attempting to grow their business beyond this, and since there are only so many friends and family to go around, many turn to buying Silpada leads. You might be wondering if this is a good idea? Well, to put it bluntly, leads are pretty much useless. They are oversold, overpriced, and over hyped. Let’s get a little deeper into each of those three things.

Oversold. The lead companies do not care about you. Actually, your satisfaction is the last thing on their minds. They only want to sell more leads, so they will sell them over and over again as many times as the people out there are willing to buy them. And let’s not forget how the leads will react to your e-mail - except to say that they won’t. Let’s not forget how they will react to your phone call - there is a good chance you will hear them use some choice language that you haven’t heard since you’ve gotten out of the Navy.

Overpriced. It does not matter if they are the cheapest you can find (less than a penny a lead) to the most expensive (up to per lead), the results will be the same. Zero. And in all cases, they are overpriced.

Over hyped. You have read the ads: “These leads are fresh, exclusive, triple opt-in ultra super duper, and you will have fantastic results!” Yep, and they just decided to bring back the 8-track tape player, too. Don’t buy into the hype. Buy customers instead of Silpada leads.

It’s Good Business

Do You Know What Season This Is?

From the first part of May through the first week of September, this is what is known as the MLM off-season. Multi-level opportunity programs have it really hard during this time because people are on vacation, have other things going on, or have just given up on the whole “start a home business” idea.

Isn’t it time that you found out about a business model that doesn’t have an off-season? And is doing better right now than most MLM companies could ever dream about even in the on-season. Perhaps it’s time you changed the way you’ve thought about a home based business and find out how people are building their businesses quietly, under the radar.

For an invitation to our Saturday meeting, fill out your information and submit the form below. And feel free to contact me anytime.

Chuck Griffin
509.368.7757
Skype

It’s Good Business

More About Leads